Temporary fair installation for the King Panettone event, during Christmas period, for the client Comieco. The cardboard panettone boxes have always been made using recycled cardboard. We have designed a huge cardboard box shaped as a big panettone, with Inside an exhibition of photographs and images relative to the history of the panettone packaging, telling the strong link between this tasty Christmas cake and the recycling chain.
Design, Project Management
Luca Bigliardi, Luca Gobbo, Daniela Dafarra, Simona Castagliuolo
Established in 2007 PRINCIPIOATTIVO is a young, dynamic architecture firm based in Italy. It operates nationally and internationally with a collaborative approach. Proactivity is our key-word. We don’t wait for things to happen, we create teams and shape situations to clients giving different visions and making them real and easy to understand. Curiosity and enthusiasm are part of our team and ourselves.
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